The Growth Ceiling
If you're selling 10-20 items a day on Facebook, you're doing great. But scaling to 100+ items a day via Facebook Inbox alone is nearly impossible without hiring a massive customer service team.
1. Educate Your Customers
When customers ask for the price, reply with the price AND a link to buy it directly from your website. Pin a post to the top of your page explaining how to order from the site.
2. Offer Website-Only Discounts
Give customers a reason to change their behavior. Offer a 5% discount or free shipping specifically for orders placed through the website.
3. Automate Your Ads
Link your product catalog to your Facebook Pixel. This allows you to run dynamic retargeting ads that automatically show customers the exact products they viewed on your website.
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